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Old 02-28-2017, 07:10 AM   #1
BeardedSonOfNel
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Twitch To Start Selling Video Games


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Twitch is adding an e-commerce element to its game streaming platform.

The Amazon-owned company announced today that it will sell video games directly on its site, which is already used by nearly 10 million daily active users.

“Twitch has always been the best place to watch, share, and play games,” wrote Dallas Tester, developer programs manager, in a blog post. “Soon, it will be the best place to sell your games as well.”

Starting this spring, “Twitch Games Commerce” will allow viewers to purchase a game that’s being live-streamed on Twitch. Streamers who have partnered with Twitch will receive a 5 percent revenue share for each purchase while developers will take home 70 percent of the revenue. Viewers will receive the game, which is purchased via an Amazon account, and “a randomly generated reward like an emote, badges, or Bits for Cheering.”
Via Geek Wire
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Old 02-28-2017, 07:35 AM   #2
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kinda the reverse of what steam did. I think I'm the only one who uses steam's live streaming for game purchasing decisions but that seemed like the most obvious use for it.
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Old 02-28-2017, 07:38 AM   #3
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This is a great move for Twitch, but I feel like the streamer should get more than 5 percent. Maybe some kind of bulk rewards for reaching goals, say 5,000 copies sold of any given game and the streamer's profit margin goes up to 8% for further sales. The numbers could vary from title to title, depending on the publisher.
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Old 02-28-2017, 08:06 AM   #4
Wolfgang
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Twitch is owned by Amazon, this is the natural evolution. I a little surprised this is making so many headlines.
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Old 02-28-2017, 08:36 AM   #5
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Is Gabe now going to state that he HATES Twich? (Just like he did when Windows 8 hit)
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Old 02-28-2017, 11:59 AM   #6
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So live commercials?

Whoop D Do.
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Old 02-28-2017, 02:28 PM   #7
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So live commercials?

Whoop D Do.
They always were. The only different is the people shilling for these games will now actually get paid when the game sells.
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Old 02-28-2017, 08:35 PM   #8
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It is a nice move, kudos for Amazon, I hope this model works.
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Old 02-28-2017, 09:41 PM   #9
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Stupid move. If you're watching the game on Twitch you clearly have no intention of buying it, else you'd actually be PLAYING THE DAMN GAME already.
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Old 03-01-2017, 03:32 AM   #10
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Stupid move. If you're watching the game on Twitch you clearly have no intention of buying it, else you'd actually be PLAYING THE DAMN GAME already.
Yeah, it'll be interesting to learn more about the sales numbers after the curiosity period is up. In my experience (which unfortunately is not exactly extensive in this regard), most people watching a Let's Play do so because a) they're too cheap to buy the game, b) don't have the time to play the game themselves and want to experience the next best thing or c) simply like a particular streamer. None of these options would make them the ideal customer.

Then again, we've seen some strange shit since the rise of Web 2.0. Maybe this has the potential to become the modern incarnation of shareware? There are obviously people out there who donate to streamers, so money doesn't seem to be an issue for them. Why not reward streamers AND developers by buying the game you're watching?
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Old 03-01-2017, 03:38 AM   #11
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Another nail in the coffin of Valve? Possibly. Yes, I am documenting my prediction that Steam is looking at a future of decline so I can laud my predictive accomplishment when it comes to pass.

Anyway!

Twitch as a retailer is a dangerous prospect. I can imagine a scenario where streamers are bought and sold company shills emerging much more easily from such a landscape. On the other hand, I can also see this as another monetization avenue for the growing medium and its emerging subculture of voyeurism.
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Old 03-01-2017, 06:42 AM   #12
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Stupid move. If you're watching the game on Twitch you clearly have no intention of buying it, else you'd actually be PLAYING THE DAMN GAME already.
I don't think your logical leap is correct, certainly not in every case. Look at the number of people - even at this very site - turning to things such as Let's Play videos to see what games are like before they buy them. Twitch streams fall into the same category. Granted, there are plenty who watch Twitch streams for the streamers...but, I wouldn't be surprised in the least to find out people have gone out and purchased games they've seen streamers playing because they liked the way it looked.

Adding a link to enable people to quickly purchase a game they're watching someone play isn't even remotely stupid.
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Old 03-01-2017, 07:18 AM   #13
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Adding a link to enable people to quickly purchase a game they're watching someone play isn't even remotely stupid.
Linus once said that sales of products to which he gives poor reviews still go up after he features them. Sometimes bad press is better than no press and, sometimes, better than even good press. How many of us have watched a movie because we knew it was incompetently bad? I bet more than a few.
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Old 03-01-2017, 07:29 AM   #14
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How many of us have watched a movie because we knew it was incompetently bad? I bet more than a few.
I've watched the first three "Sharknado" movies, but I did so on TV. I'd never buy anything just because it is bad. Well, mayyybe at a huge discount.

We'll see, I guess. A lot of hip (or maybe just hipster) gamers buy stuff because it's different. Sometimes, the step from "different" to "bad" isn't huge...
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